Polara Production
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Owen Karlssonowen@continuoustech.com
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Top of funnel across the team · HubSpot synced 15 min ago
New leads
420
▲ 12% vs last
Demos booked
110
▲ 9%
Open opps
84
▲ 6
Pipeline value
$1.62M
▲ $180K
Closed won (QTD)
$486K
▲ 14%
Win rate
26%
▼ 2 pts

The funnel

This quarter · all reps
Leads
420
40%qualify
Qualified
168
65%to demo
Demos booked
110
76%to opp
Opportunities
84
26%win
Closed won
22

Lead to win 5.2% this quarter. Biggest drop is lead to qualified; demo to opp is healthy. Stages and counts sync from HubSpot.

By rep

QTD
RepLeadsDemosOppsPipelineWonWin %
MRMarco Reyes
962824$520K$168K29%
PAPriya Anand
882521$430K$132K27%
DBDevin Brooks
792118$360K$108K24%
SOSara Okafor
741916$285K$78K23%
LCLaura ChenNew
83175$92K$0ramping
Team42011084$1.62M$486K26%

Laura is ramping: strong top-of-funnel (leads, demos), opps still building. Exactly the BDR shape you'd want week three.

Demos & events booked

Next 7 days
17
Jun
Cascade Freight Demo
Laura Chen · 11:00 · platform walkthrough
18
Jun
Meridian SaaS Demo
Marco Reyes · 14:30 · billing deep-dive
19
Jun
Q2 Rev-Ops Webinar Webinar
Priya Anand · 47 registered
20
Jun
Lumen Robotics Demo
Laura Chen · 10:00 · ASC 606 use case
24
Jun
SaaStr booth Event
Team · field event · 3 demos slotted

Where wins go — the revenue loop

Polara only
HubSpot's view stops at Closed won. Polara's keeps going: each win becomes an agreement, which recognizes revenue, which funds delivery, which drives health. The same loop a renewal rides back into the funnel. This is the panel no CRM can show, because it has no ledger underneath.
Won dealRepTCVBecameRecognizedDeliveryHealth
Northwind Logistics
Closed May 28
Marco Reyes$184KAGR-2025-0051$38KOn trackHealthy
Helios Energy
Closed May 14
Priya Anand$96KAGR-2025-0049$22KOn trackHealthy
Atlas Manufacturing
Closed Apr 30
Devin Brooks$300KAGR-2025-0047$84KAt riskWatch
Brightline Media
Closed Apr 12
Sara Okafor$54KAGR-2025-0044$31KOn trackHealthy

Atlas closed big but its implementation is at risk and health is on watch. A CRM would call that a win and move on. You can see the whole life of the deal.